Featured Blog - How to Start A Clothing Line

I was interviewed by Andrew Bull of Bright Arts Agency as part of his epic blog post on How to start a clothing line. Follow the link to read his article and see my interview on pricing for clothing lines.

Andrew is also taking part in our free SEO optimisation webinar which is taking place inside the Female Founders In Retail Facebook Group at 8.30pm on Tuesday 5th June. Click below to join the group, then come along at 8.30pm on Tuesday to see the webinar and hear what Andrew has to say about using SEO to grow sales.

Andrew began his career in the UK film and advertising industry — helping luminaries such as Baz Luhrmann and Tim Burton, and designing & directing for Sony and Red Bull.

While the start of Andrew's career focused on product development, as a company director, he came to realise that 'it's the story you tell, not the product you sell' which truly determines the success of any business.

This realisation led to Andrew setting up Bright Arts Agency — it's mission — to help people (entrepreneurs and brands) tell beautifully different stories.

SEARCH ENGINE OPTIMISATION(SEO)

SEO is the process of optimising a website so that a brand and/or products get featured in search results. Preferably, at the top of those results.

Why should you care?

• Search traffic from Google is free and ongoing.
• Millions of people search Google every day for products add services they want.
• There are lots of opportunities for your brand to rank in top ten Google search results with just a little work.
• According to MOZ.com —  the opportunity from organic search is 5.66X that of paid search