Off the roller-coaster and into the driver's seat - I help you create effective product strategies to take control of your money and stock
If you are looking for a retail strategy consultant, or specialised retail consultancy, then I can help.
Having managed stock budgets of over £400 million pounds, I know first-hand that growing retail businesses and brands cannot survive without a well-run cash flow.
While nothing beats the thrill of a growing business, with growth comes bigger demands on your resources - and the best way to fund that those demands is through well-managed stock.
Since stock is the biggest expense for retailers, this means having an effective strategy for how much you buy, when you buy it and how to react to sales to trade your stock.
I help you map out your cash flow so that you can feel in control of your money. I'll also show you how to create a product strategy that will engage your customers, grow your sales and set you up for future growth.
"Working with Catherine has been one of the best things we could have done as a business. We wish we'd done it years ago. Not only does she advise on long term strategy, but also short term firefighting and really caters her advice to your individual business needs and ethos. She's helped us with inventory management, strategies to clear through stock, sales forecasting, overhaul of our financial documents, and helping with our cashflow.
Our original systems and ways of working were getting messy and fractured as we grew as a brand, Catherine has helped us be more in line with traditional retail companies, so we can be more competitive in the market and really use our time and money efficiently. Would recommend to any size of business!"
Susanna Wen - Co-Founder and Designer Birdsong London
What I offer
All of my consultancy packages are bespoke, but they are usually combine intensive days to create a strategy to take you forward, and continuing support. Imagine having the ongoing input and expertise of a senior member of staff, but without the full-time salary!
My goal is to empower you as the founder to understand how your stock is performing, identify areas where cash is trapped, and confidently make trading decisions that will grow your profits and engage your customers.
"Catherine helped me with a really specific problem that I had with managing our ordering and the tool she developed for us has had such an impact on my business, it's saved me hours of time each month. Catherine has a real clarity of thinking and gets to the root of the problem very quickly. I would highly recommend her and will definitely be working with her in the future."
Sallie Agnihotri - UrbanSize.co.uk
Who I work with
My consultancy is ideal for established creative product businesses in the home, gift, stationery and clothing sectors that have grown past the start-up phase. In particular, I'm passionate about working with businesses that have a focus on being ethical and sustainable.
If you're not at that stage yet, you can find out more about my small business advisory services here.
"Do I need you or an accountant?"
I often get asked how my work on cash flow and revenue is different from accountancy support.
In a nutshell, I am not going to be giving you advice on tax or technical accounting matters. Unlike a more general accountant, my focus is on managing your most valuable asset - your stock. The work I do goes beyond the numbers to look at the very heart of your business - your products.
I'll be helping you understand and evaluate what elements of your current range are working, what needs to be moved on, and how to read your sales reports to minimise your risk, trade your stock and maximise your sales potential.
Why listen to me?
I have 19 years experience in retail, specifically in managing stock and growing profits. I have worked for household names like Laura Ashley and Paperchase, as well as 12 years experience in clothing retailers in the UK and USA.
I am now a consultant working exclusively with independent brands and retailers. I am a frequent speaker at industry events, having spoken at The Stationery Show, Top Drawer, Harrogate Home and Gift, the Retail Expo, Fashion SVP and Natural and Organic Products Europe. I co-host my own events on the future of the retail industry and I am a regular contributor to industry publications such as Better Retailing, as well as being on the editorial board of Modern Retail.
Ready to get in touch?
Book a call and let's talk about how I can help
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